
Astaxanthin Softgel OEM & ODM Manufacturer
Custom Astaxanthin Softgel Supplements for Eye Health, Beauty From Within & Healthy Aging
Astaxanthin is not a newly emerging ingredient in the dietary supplement market. It has been used for years as a premium carotenoid and antioxidant ingredient. However, growing consumer interest in natural antioxidants, eye health, Beauty From Within, healthy aging, and active lifestyles is creating new opportunities for astaxanthin supplement products.
For supplement brands, distributors, importers, and health product companies, astaxanthin is becoming less of a niche antioxidant ingredient and more of a versatile ingredient that can be developed around multiple consumer health concepts.
At Shandong Zhongshun Biotechnology, we provide Astaxanthin Softgel OEM and ODM manufacturing services, helping customers develop products from ingredient sourcing and formulation to softgel production, quality testing, packaging, and private label manufacturing.
Our goal is not simply to manufacture an Astaxanthin softgel.
We help customers develop a product with a clear ingredient story, dosage specification, formulation concept, dosage form, and market positioning.
Why Astaxanthin Is Gaining Attention
Astaxanthin is a naturally occurring carotenoid that can be sourced from microalgae, particularly Haematococcus pluvialis.
It is increasingly used in dietary supplements designed around several major consumer trends:
Eye Health
Beauty From Within
Healthy Aging / Healthspan
Antioxidant Support
Active Lifestyle & Exercise Recovery
Daily Wellness
This gives astaxanthin an advantage from a product-development perspective: one ingredient can be developed into different product concepts depending on the target consumer and market.
Three Major Product Stories for Astaxanthin
Eye Health
Astaxanthin can be formulated with ingredients such as lutein and zeaxanthin for eye-health-oriented supplement concepts.
Beauty From Within
Astaxanthin can be combined with selected nutrients such as CoQ10 or vitamin E to create antioxidant-focused beauty nutrition formulas.
Healthy Aging
Astaxanthin can also be positioned as part of a broader antioxidant and healthy-aging formulation.
The opportunity is therefore not simply to sell "Astaxanthin 12 mg."
The opportunity is to develop a clear consumer-facing product concept around astaxanthin.
Natural Astaxanthin from Haematococcus pluvialis
For premium astaxanthin supplements, the source of the astaxanthin is an important part of product development.
When developing an OEM or private label product, buyers and R&D teams may evaluate:
Astaxanthin source
Natural vs. synthetic astaxanthin
Haematococcus pluvialis microalgae
Country of origin
Cultivation and extraction process
Standardized astaxanthin concentration
Raw material COA
Identity and purity testing
Heavy metals and microbiological testing
Stability data
Traceability documentation
For brands targeting the premium natural supplement market, natural microalgae-derived astaxanthin from Haematococcus pluvialis can provide a stronger ingredient story than simply listing "Astaxanthin" on the label.
Why Astaxanthin Is Well Suited to Softgel Capsules
Astaxanthin is a fat-soluble carotenoid with poor water solubility.
This makes the formulation system an important consideration when developing an astaxanthin supplement.
Oil-based softgel formulations are particularly suitable because the active ingredient can be incorporated into a lipid-based delivery system.
Depending on the formulation requirements, the oil phase may include:
MCT Oil
Coconut Oil
High-Oleic Safflower Oil
Other suitable carrier oils
The carrier oil is not simply an inactive filler.
For fat-soluble ingredients such as astaxanthin, the choice of oil system can be an important part of formulation design, ingredient dispersion, stability, and product development.
Research has also indicated that incorporating astaxanthin into lipid-based systems can improve its bioavailability compared with certain reference preparations.
Therefore, for astaxanthin products, the active ingredient and dosage form should be considered together.
Astaxanthin Softgel Product Specifications
We can develop different astaxanthin softgel specifications according to the target market, dosage requirements, formulation concept, and capsule size.
Typical Astaxanthin Softgel Specification
| Specification | Typical Option |
|---|---|
| Product | Astaxanthin Softgel Capsules |
| Active Ingredient | Astaxanthin |
| Common Dosage | 4 mg / 6 mg / 12 mg |
| Premium Option | 12 mg Astaxanthin |
| Source | Natural Microalgae |
| Microalgae Source | Haematococcus pluvialis |
| Dosage Form | Softgel Capsule |
| Carrier Oil | MCT Oil / Coconut Oil / Safflower Oil |
| Fill Weight | Approximately 500 mg* |
| Total Capsule Weight | Approximately 700 mg* |
| Capsule Shape | Small Oval / Oval / Custom Shape |
| Capsule Color | Customizable |
| Shell | Gelatin or suitable vegetarian/plant-based option, subject to formulation |
| Packaging | Bottle / Custom Packaging |
| Private Label | Available |
| OEM / ODM | Available |
| Third-Party Testing | Available |
| COA | Available according to raw material and finished product testing |
*Final fill weight and total capsule weight depend on the formulation, oil system, shell specification, and manufacturing requirements.
Small Softgel Capsules for Astaxanthin
Astaxanthin is commonly developed in a relatively small softgel format because the active ingredient can be delivered at a low dosage while maintaining a practical capsule size.
A typical development specification may include:
Astaxanthin: 12 mg per softgel
Source: Natural Haematococcus pluvialis microalgae
Carrier: MCT oil or coconut oil
Fill Weight: Approximately 500 mg
Total Softgel Weight: Approximately 700 mg
Dosage Form: Small oval softgel capsule
The exact capsule dimensions, fill weight, shell weight, and appearance can be adjusted during formulation and production development.
Custom Astaxanthin Softgel Formulas
We can develop astaxanthin products according to different market positioning and formulation requirements.
1. Pure Astaxanthin Softgel
A straightforward premium astaxanthin supplement designed for brands that want to focus on a single active ingredient.
Example concept:
Natural Astaxanthin 12 mg
Haematococcus pluvialis source
MCT Oil or Coconut Oil
Small Softgel
This format is suitable for private-label brands looking for a clean and focused ingredient proposition.
2. Astaxanthin + Eye Health Formula
For brands developing an eye-health supplement concept, astaxanthin can be combined with carotenoids and other selected nutrients.
Potential formulation direction:
Astaxanthin
Lutein
Zeaxanthin
Omega-3
Other eye-health ingredients according to market requirements
This type of formulation can be developed around the broader Eye Health / Digital Eye Care market.
3. Astaxanthin + Beauty From Within Formula
Astaxanthin can also be used in beauty nutrition products.
Potential complementary ingredients may include:
CoQ10
Vitamin E
Hyaluronic Acid
Ceramides
Collagen
Other selected beauty nutrition ingredients
The exact combination should be determined according to the target market, dosage requirements, regulatory requirements, and formulation compatibility.
4. Astaxanthin + Healthy Aging Formula
For healthy-aging products, astaxanthin can be incorporated into a broader antioxidant and wellness formulation.
Potential formulation directions may include:
Astaxanthin
CoQ10
Vitamin E
Omega-3
Selected antioxidant nutrients
Other healthy-aging ingredients
The goal is to build a complete product concept, rather than simply adding more ingredients to a formula.
What Makes a Competitive Astaxanthin Product?
The market is already familiar with products such as:
Astaxanthin 12 mg / 60 Softgels
Simply changing the bottle, label, or capsule color does not necessarily create meaningful product differentiation.
For OEM and private-label customers, we recommend evaluating four important areas.
1. Ingredient Source
Specify where the astaxanthin comes from.
For example:
Natural Astaxanthin → Haematococcus pluvialis → Microalgae-derived
The source can become an important part of the product story and technical documentation.
2. Carrier Oil System
For a fat-soluble carotenoid, the oil system is an important formulation consideration.
Possible options include:
MCT Oil
Coconut Oil
High-Oleic Safflower Oil
Other suitable lipid systems
The final selection depends on the astaxanthin raw material, desired formulation, stability requirements, capsule size, cost target, and market positioning.
3. Product Concept
Instead of selling only an ingredient, brands can develop a product around a specific consumer need.
Examples:
Astaxanthin + Lutein + Zeaxanthin
→ Eye Health
Astaxanthin + CoQ10 + Vitamin E
→ Beauty From Within / Antioxidant Support
Astaxanthin + selected antioxidant nutrients
→ Healthy Aging
This allows the finished product to have a clearer market identity.
4. Testing and Documentation
For professional supplement buyers, product documentation is becoming increasingly important.
Depending on the project, documentation and testing may include:
Raw Material COA
Finished Product COA
Ingredient Specification
Identity Testing
Assay / Active Ingredient Content
Microbiological Testing
Heavy Metal Testing
Stability Information
Batch Testing
Third-Party Laboratory Testing
Product Specification Sheet
Manufacturing Documentation
Traceability Information
For private-label and OEM customers, these documents can support internal quality control, regulatory review, purchasing decisions, and product registration where applicable.
Astaxanthin Softgel OEM & ODM Manufacturing
At Shandong Zhongshun Biotechnology, we support customers throughout the product-development process.
Our services can include:
Ingredient Sourcing
We can assist with sourcing and evaluating astaxanthin raw materials according to:
Natural microalgae source
Haematococcus pluvialis
Astaxanthin concentration
Origin requirements
Quality specifications
Documentation requirements
Target cost
Formula Development
Our technical team can help evaluate:
Astaxanthin dosage
Oil carrier system
Ingredient compatibility
Softgel fill weight
Capsule size
Capsule shape
Stability considerations
Supplement facts requirements
Target market requirements
Softgel Manufacturing
We provide custom softgel manufacturing for:
Astaxanthin Softgels
Carotenoid Softgels
Oil-Based Supplements
Antioxidant Formulas
Eye Health Supplements
Beauty From Within Supplements
Healthy Aging Formulas
Custom OEM / ODM Softgels
Private Label Manufacturing
We can support private-label projects from formula development through finished product manufacturing and packaging.
Why Work With an Experienced Softgel Manufacturer?
For an astaxanthin product, manufacturing is not simply a matter of putting a specified amount of powder into a capsule.
Because astaxanthin is a fat-soluble and oxidation-sensitive carotenoid, product development requires consideration of:
Raw Material → Oil Phase → Formulation → Processing → Softgel Encapsulation → Stability → Testing → Packaging
An experienced manufacturer can evaluate these factors together rather than treating the active ingredient and dosage form as separate decisions.
Our experience in dietary supplement manufacturing allows us to work with customers on different stages of product development, including:
Ingredient selection
Formula optimization
Dosage-form development
Softgel size selection
Oil-system selection
Manufacturing
Quality control
Testing
Packaging
Private label development
From Ingredient Selection to Finished Product
We believe the value of an OEM manufacturer should go beyond:
"We can manufacture this softgel."
A stronger approach is:
"We help you develop a product that has a clear formulation, documented ingredients, suitable dosage form, and a reason to stand out in the target market."
For astaxanthin products, this means looking at the complete development process:
Target Market
↓
Product Concept
↓
Astaxanthin Source
↓
Dosage & Formula
↓
Carrier Oil System
↓
Softgel Size & Shape
↓
Manufacturing
↓
Testing & Quality Documentation
↓
Packaging & Private Label
Astaxanthin Softgel OEM / ODM FAQ
What astaxanthin source do you offer?
We can develop products using natural microalgae-derived astaxanthin, including astaxanthin sourced from Haematococcus pluvialis, according to the customer's raw material and specification requirements.
Can you manufacture 12 mg astaxanthin softgels?
Yes. 12 mg astaxanthin softgels are a common development direction, and we can also develop other dosage specifications such as 4 mg and 6 mg according to the formula and target market.
What carrier oils can be used?
Depending on the formulation, options may include MCT oil, coconut oil, and high-oleic safflower oil. The final oil system should be selected according to the raw material, stability, formulation, capsule size, and product requirements.
Can you make small softgel capsules?
Yes. Small oval softgels can be developed according to the required fill weight, formulation, shell specification, and manufacturing parameters.
Can I customize the astaxanthin formula?
Yes. We support OEM and ODM formula development, including single-ingredient astaxanthin formulas and combination formulas for eye health, beauty nutrition, antioxidant support, and healthy aging.
Can you provide third-party testing?
Third-party testing can be arranged according to project requirements. Testing may cover active ingredient content, microbiological parameters, heavy metals, and other quality indicators.
Can you provide a COA?
Yes. Relevant raw material and finished product COA documentation can be provided according to the project and testing requirements.
Can you customize the capsule shape and color?
Yes. Softgel size, shape, color, shell specification, and packaging can be customized according to the product requirements and manufacturing feasibility.
Request an Astaxanthin Softgel OEM Quote
If you are looking for an Astaxanthin Softgel Manufacturer, Astaxanthin OEM Supplier, or Private Label Astaxanthin Supplement Manufacturer, send us your product requirements.
To prepare a more accurate quotation and formulation proposal, please provide as much of the following information as possible:
Product Requirements
Target market / country
Product name or concept
Astaxanthin dosage per softgel
Natural or synthetic astaxanthin requirement
Haematococcus pluvialis requirement
Target astaxanthin specification
Carrier oil preference
Softgel size
Softgel shape
Capsule color
Quantity / MOQ
Number of softgels per bottle
Packaging requirements
Private label requirements
Target price, if available
Quality & Documentation Requirements
Raw material COA
Finished product COA
Third-party testing
Heavy metal testing
Microbiological testing
Stability information
Ingredient traceability
Other customer-specific quality requirements
Our technical and production teams can then evaluate the raw material, formulation, oil system, softgel specification, manufacturing process, testing requirements, and packaging together.
Build Your Astaxanthin Softgel Product With Us
Whether you are developing a 12 mg natural astaxanthin softgel, an eye-health formula, a Beauty From Within supplement, or a healthy-aging antioxidant product, we can help you move from an initial product idea to a manufacturable finished supplement.
Shandong Zhongshun Biotechnology
Dietary Supplement OEM & ODM Manufacturer
Address:No.13 Longevity Food Town Park, Dande Road, Dongcheng Street, Dan County, Heze City, Shandong Province
Tel/WhatsApp:+86 19560986109
WeChat: 15965312281
Softgel Capsules | Custom Formulas | Private Label | Ingredient Sourcing | Quality Testing | Custom Packaging
Contact our team to discuss your Astaxanthin Softgel OEM/ODM project.
Astaxanthin Softgel Specification
High-quality astaxanthin softgel capsules for OEM / ODM & private label
| Parameter | Specification |
|---|---|
| Product | Astaxanthin Softgel Capsules |
| Active Ingredient | Astaxanthin |
| Common Dosage | 4 mg / 6 mg / 12 mg |
| Premium Option | 12 mg Astaxanthin |
| Source | Natural Microalgae |
| Microalgae Source | Haematococcus pluvialis |
| Dosage Form | Softgel Capsule |
| Carrier Oil | MCT Oil / Coconut Oil / Safflower Oil |
| Fill Weight | Approximately 500 mg |
| Total Capsule Weight | Approximately 700 mg |
| Capsule Shape | Small Oval / Oval / Custom Shape |
| Capsule Color | Customizable |
| Shell | Gelatin or suitable vegetarian / plant-based option, subject to formulation |
| Packaging | Bottle / Custom Packaging |
| Private Label | Available |
| OEM / ODM | Available |
| Third-Party Testing | Available |
| COA | Available according to raw material and finished product testing |
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